Certified Social Media Marketing Master (CSMMM)

Digital Vidya presents Certified Social Media Marketing Master (CSMMM)

Certified Social Media Marketing Master (CSMMM)

Course Description

Certified Social Media Marketing Masters Course (CSMMM) is a great platform for the participants who wish to develop an expertise and masters in Social Media Marketing. This course allows participants to excel their skills in one of most evolving domains of Digital Marketing, viz. Social Media Marketing.

Few extensive features of this Masters Course in Social Media Marketing are:

  • It is a Vskills (Govt. Of India Initiative) Certified Course
  • It enriches participants with updated content
  • It includes research based internship
  • It enhances participant’s skills through weekly assignments and projects
  • Participants get placement assistance after successful completion of the course
  • Due to 24 hours support on discussion forum, participants can get their queries solved at any point of time

Course Outcomes:
  • Why care about Social Media?
  • Demystifying Community Building on Facebook
  • Creating Facebook Marketing Strategy
  • Live Community Building & Facebook Advertising
  • Twitter: The Jewel in Social Media Crown
  • Creating Twitter Marketing Strategy
  • Leveraging Linkedin for B2B Lead Generation & Personal Branding
  • Discussion on other Social Media Channels
  • Measuring ROI of Social Media
  • Planning & Creating Multi-channel Social Media Strategy
Certificate Info:

Type of Certification

Certificate of Completion

Format of Certification

Digital and Print

Professional Association/Affiliation

Vskills - ICSIL, A Govt. of India Undertaking and Govt. of NCT Delhi Company

Method of Obtaining Certification

Upon completion of the course, the learner must complete an in-person exam.
About Instructor:

HARSHITA PANDE JOSHI

Harshita Pande is a social media professional, likes to call herself an enthusiast. She studied Communication Design from Sir J.J. Institute of Applied Art, Mumbai, started her career as a copywriter and soon found herself writing Facebook updates and tweets. The spontaneous nature of social media is what caught her attention, and she hasn’t deviated since.


KUNAL MEHTA

Kunal Mehta is a Webanalytics Lead Trainer at Digital Vidya.Kunal comes with more than 8 years of experience in webanalytics with expertise on some of the most advanced tools in the market like Adobe Digital Marketing Suite, Google Analytics, Webtrends, Sitecore etc. He works very closely with business users, marketing teams and digital agencies to create, measure and transform digital marketing strategies.


PRATEEK MEHTA

Prateek started his career 5 years ago in Texas, USA, as a digital marketeer after completing his engineering in Computer science from University of Houston. The technology and tools available in the market were still evolving, and the concept of digital acquisition was still coming of age.


Course Outline

Get to know about Digital Marketing and Social Media Marketing, latest trends in Social Media and the relevant success stories.
Learn about Facebook Brand Pages, how to create Facebook marketing strategy & brand ambassadors on Facebook etc.
Gain knowledge through competitive research, strategy presentation by participants etc.
Gain insights of different types of Facebook Ads, importance of CTR, Facebook v/s Google Adwords and much more.
Learn the tools & concepts related to Twitter and its application for brand building, customer engagement etc.
Learn how to frame Twitter marketing strategy and understand the entire framework.
Get to know what is LinkedIn and how it helps in generating leads through various modes such as individual profiles, company pages, ad groups etc.
Learn about other social media platforms viz. SlideShare, Pinterest, Google+ and how to leverage them for lead generation.
Gain knowledge about how to measure ROI of Social Media, tools required for measuring Social Media’s ROI and much more.
Learn the art of choosing appropriate Social Media channels and develop multi-channel Social Media strategy.

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