Certified Search Engine Optimization Master (CSEOM)

Digital Vidya presents Certified Search Engine Optimization Master (CSEOM)

Certified Search Engine Optimization Master (CSEOM)

Course Description

Certified Search Engine Optimization Course (CSEOM) is a great platform for the participants who wish to develop an expertise and masters in Search Engine Optimization. This course allows participants to excel their skills in one of most evolving domains of Digital Marketing, viz. Search Engine Optimization.

Few extensive features of this Digital Vidya Masters Course in Search Engine Optimization are:

  • It is a Vskills (Govt. Of India Initiative) Certified Course
  • It enriches participants with updated content
  • It includes research based internship
  • It enhances participant’s skills through weekly assignments and projects
  • Participants get placement assistance after successful completion of the course
  • Due to 24 hours support on discussion forum, participants can get their queries solved at any point of time

Course Outcomes:
  • On-page Optimization
  • Off-page Optimization
  • Search Engine Algorithms (Part 1)
  • Search Engine Algorithms (Part 2)
Certificate Info:

Type of Certification

Certificate of Completion

Format of Certification

Digital and Print

Professional Association/Affiliation

Vskills - ICSIL, A Govt. of India Undertaking and Govt. of NCT Delhi Company

Method of Obtaining Certification

Upon completion of the course, the learner must complete an in-person exam.
About Instructor:

RAJIV PANDEY

Rajiv has a comprehensive experience of over nine years in the digital marketing spectrum. As a Digital Marketing Consultant and Trainer, he is helping brands in developing & implementing smart digital marketing decisions by optimal understanding of user behaviour and analytics.


SAIKAT SENGUPTA

Saikat started his career as copy writer and concept artist at a publication house in 2003. Realizing the Potential of Digital he shifted to Digital Marketing and Advertising in 2005. Saikat has extensive experience of working on SEO, Content Marketing, PPC and Social Media. He worked at agencies and product based startups and has been instrumental in lead generation and overall growth for businesses across different industry verticals.


RAJEEV KUMAR

Rajeev Kumar is an SEO expert who has been a part of the Search industry since its inception in India. With a background in Software Training and Online Consulting, he brings with him a diverse experience helping him better understand participants’ needs. The trajectory of his experience includes working with professionals from various industry like telecom, food chains and restaurants, electronics, banking, ecommerce and mobile manufacturing to name just a few.


PRATEEK SHAH

Prateek Shah is an entrepreneur who has been part of the social media industry since its inception in India. With a background in banking and public relations, he brings with him a diverse experience helping him better understand participants’ needs. Over the years, he has trained professionals at associations like FICCI, AMA, FISME; and conducted workshops for employees of organizations such as SBI, NTPC, L&T-PBEL, CNN IBN, Hindustan Times and more.


RAMYA PANDYAN

Ramya Pandyan is digital marketer with a focus on new media content. She was one of India’s earliest bloggers. Under the handle of ‘IdeaSmith’, she has been blogging since 2004, on her own and contributing to some of the biggest community blogs of the time. She helped drive interest on social/digital platforms in their early days.


SAPAN KADAKIA

Sapan is an Entrepreneur at the core. Sapan believes mobile and online space is going to be big in India. He wants to solve customers’ pain points in daily life with innovative solutions. Sapan is currently Co-founder & Marketing Head & Ops Head of Easy Rewardz.


Course Outline

Learn about what is on-page optimization, keyword research using Google Keyword Planner, what are heading tags, meta tags viz. description, keywords, robots and much more.
Gain insights of what is off-page optimization, meaning of backlinks, how to get backlinks, do’s and don’ts of back links what is content writing etc
Understand the basics of Search Engine Algorithms, how they work and much more.
Learn the advanced level of Search Engine Algorithms, get to know what is Google Panda Algorithm, Google Penguine, Google EMD Update and how to save & recover your site from these algorithms.

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