Become an SEO Analyst

EDUCBA presents Become an SEO Analyst

Become an SEO Analyst

Course Description

11 high-quality and relevant video-based Courses with 49+ hours of well designed, well-crafted study materials on SEO, SEM, Page Optimization, Conversion Rate Optimization (CRO), Google Analytics, Google Adwords, Digital Marketing, Display Advertising, Email Marketing, Local SEO, Marketing Tools, Negative Key words, CPM, Adgroups, Conversion Tracking, Re-Marketing, Video Analytics. Learn by doing. Verifiable Certificate of Completion for Courses. Full Lifetime Access. An SEO specialist researches and analyzes the trends and best practices online to develop and implement strategies that improve search results. Learn the basic to advanced concepts of Search Engine Optimization (SEO) and its usefulness in various Digital Marketing Activities. Search Engine Optimization refers to optimizing websites and online content so that the... Read More »

11 high-quality and relevant video-based Courses with 49+ hours of well designed, well-crafted study materials on SEO, SEM, Page Optimization, Conversion Rate Optimization (CRO), Google Analytics, Google Adwords, Digital Marketing, Display Advertising, Email Marketing, Local SEO, Marketing Tools, Negative Key words, CPM, Adgroups, Conversion Tracking, Re-Marketing, Video Analytics. Learn by doing. Verifiable Certificate of Completion for Courses. Full Lifetime Access.

An SEO specialist researches and analyzes the trends and best practices online to develop and implement strategies that improve search results. Learn the basic to advanced concepts of Search Engine Optimization (SEO) and its usefulness in various Digital Marketing Activities.

Search Engine Optimization refers to optimizing websites and online content so that they get indexed properly by search giants like Google and Bing so that when an user queries any data on Google or Bing the relevant optimized page should turn up in the first page of Google or Bing. This optimization process may include re-writing the code and content of a website and it even may include changing the hierarchy of the website and content tree to make it more Search Engine Friendly.

Search Engines index billions of sites and reproduces fetched results on certain algorithms and these Algorithms are closely guarded secrets by the Search Giants. Understanding these Algorithms by reading guidelines as published by Search Engines and evaluating the results page of Google and Bing on specific keyword terms and then analyzing pages which the engines showcase first in the results page gives the Search Engine Optimization industry to build an idea of the Algorithms that have been used by the Search giants. These Algorithms keep changing so any person who has to do business online must keep on upgrading ones knowledge base on SEO time to time.

SEO is a field of study and profession that can not only help professionals who are attached to the online marketing world but understanding of it is essential for small to medium to large businesses also. SEO is a field of study in the 21st century that no one can choose to ignore and prosper in any field of work now a days.

Knowing SEO has many fold advantages both in the Service and Business Sector. It will help you to explore the already matured industry of Search Engine Optimization, which is a service which every business needs. If you do not want to become a SEO professional but want to use the Internet to develop your business or business idea or even say rally for a cause then learning SEO will help you to correctly position your page and message to the first few pages of Google and Bing and other Search Engines. So SEO will help you reach a larger user base with the help of Landing Page Optimizations and Overall Site wide Implementations of SEO concepts.

The concepts that you will learn in this program will directly help you to grow your business and work online by helping you to get higher traffic for your pages that you have worked so hard for. Search engines are like internet library indexes and it’s the work of SEO to make the pages be ready for better and higher ranking on search result pages that a consumer sees. So it’s something that will help you throughout your professional career. You though have to keep on learning and upgrading your knowledge base as Search engine Algorithms keep on changing and old methods over time becomes obsolete. So it’s very important for you to keep on learning.

Over the years, EDUCBA has become the training standard for professional services firms, business professionals, and undergraduate and graduate students. Our extremely practical high-quality video library of courses serve professionals and students from all the leading global firms and top Institutes.

The following courses are included in this bundle:

  • SEO Secrets for Page Optimization
  • SEO – Search Engine Optimization
  • Conversion Rate Optimization (CRO) – Beginners
  • Conversion Rate Optimization (CRO) – Advanced
  • Google Analytics
  • Google Adwords- Google Adwords Course
  • Digital Marketing – Display Advertising
  • Email Marketing – Build a Powerful Targeted Email Database
  • Local SEO
  • SEO Analytics Strategies- Content Marketing Tools
  • SEO and Search Engine – SEO to Rank #1 in Google
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Course Details:

Target Audience


  • Students

  • Marketing Professionals

  • Entrepreneurs

  • Anyone who wants to learn about SEO

Access Timeframe

Lifetime

Prerequisites

  • Basic Computer & Internet Knowledge
  • Passion to learn
Certificate Info:

Type of Certification

Certificate of Completion

Format of Certification

Digital

Professional Association/Affiliation

Certificates are recognized by EDUCBA

Method of Obtaining Certification

Upon successful completion of a course, the learner can download their certificate from their Learner Dashboard.

Course Outline

Search Engines index billions of sites and reproduces fetched results on certain algorithms and these Algorithms are closely guarded secrets by the Search Giants. Understanding these Algorithms by reading guidelines as published by Search Engines and evaluating the results page of Google and Bing on specific keyword terms and then analyzing pages which the engines showcase first in the results page gives the Search Engine Optimization industry to build an idea of the Algorithms that have been used by the Search giants. These Algorithms keep changing so any person who has to do business online must keep on upgrading one's knowledge base on SEO time to time.
It covers step by step, the process & methodology for SEO & even takes you through concepts related to analysis of data measurable through the Google Analytics tool & explains it default requirement for learning the concept.
The course is a complete overview starting from basic understanding of Conversion Rate Optimization [CRO] with explanation of its types, its tracking mechanism, basic concepts related to the concepts & use of tools like Google Analytics for tracking through the same.
This course is advancement over the basic course of Conversion rate Optimization [CRO]-for beginners course with methodology & steps explained for hypothesis, optimization planning & further concepts which would help digital marketers succeed in their complete mechanism for ensuring better output from their digital marketing analysis activity.
In their defence, the importance of online website traffic can be pretty vague and unclear as well. But with time many brands have realised that the success of their brand, both in the short term and long term depends on the success of their online persona and power.
Google AdWords is an advertising service on the webspace. It lets advertisers compete to display brief advertising copy to those using the internet. It is partly based on keywords, predefined by the advertisers that can link the copy to the content of web pages shown to those performing a web search.
Through this display marketing training we shall be learning how various elements such as audio, video, pictures are effectively used in order to communicate a message through advertising. Display marketing is one of the strategically oriented options for the marketing departments to give a thrust to their marketing campaigns.
Email marketing is one of the strategically oriented options for the marketing departments to give a thrust to their marketing campaigns. It has become an unarguable channel for lead generation and a display of thought leadership and reach.
Local SEO is a greatly effective form of local online marketing. Through this it allows local businesses to promote their services to local customers at exactly the time they’re looking for your type of business.
When you enter a query in the search engine search box and hit enter you will get a list of web pages as results. Browsers usually visit a website that is at the top of the search results which is considered more relevant to your search. SEO is a powerful web marketing technique which helps your site to get higher ranking in the search engines. SEO improves the visibility of a website in organic search engine result pages. It is divided into on page and off page SEO.
EDUCBA brings you this short course on Comprehensive SEO Training.This SEO training is new and wont you be interested to learn about the same?In this short course we will be concentrating on Comprehensive SEO Training.

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